I’m going to share with you what you need to get started, the challenges you might face, and how to make sure your products stand out from the competition.
This can mean lots of different things. You can draw an illustration on a computer screen that you then color in, take images and render them in Photoshop, do a collage from different photographs, or even use fonts. The options are endless!
The common thread is that all of these artworks are created by using your computer as the main medium. This sets it slightly apart from other kinds of artwork, such as drawing or doing portraits.
Limited Edition Digital Art \\
Of course, those mediums may use your computer too, but digital art is really focused around the computer as your main art tool.
If you can create artwork that catches on with people, you can sell droves of them and grow a really large following.
A key part of a digital art business is that you’re creating files on your computer that you then can have printed.
Digital Portrait Painting Gift Making Shop Near Me
So if you create a file that’s really beautiful, you can sell dozens, hundreds, or even thousands of prints. This sets it completely apart from an art business where you’re drawing each individual item.
Both of these are very easy things to outsource compared to a handmade business that requires you to teach someone else how to do the artwork. For that reason, it’s very easy to scale your work.
It’s also easier to run the business without being overwhelmed. You can outsource the printing and some of your customer service, which is always something I’m looking for in a business.
How To Sell Digital Art (the Way I Do It)
Say you create beautiful artwork with over the top lettering for someone’s name. Once you create the basics of the file, customizing that artwork to a person is really just changing the name or changing the font.
I love these mid-range businesses that are charging double digits to low triple digits in terms of price for the finished product.
You’re going to have a larger audience and be accessible to a wider range of people as opposed to a luxury goods business, where you’re selling a $5, 000 custom painting.
A Digital Artist Is Making Over $10 Million On 2 Crypto Art Pieces
I’m going to talk about defining your niche later in this post, but you can’t just put up whatever artwork you feel like you would be drawn to.
This is the biggest struggle people have when starting a digital art business; finding their niche and having a vision that connects with people and creates a cohesive shop.
Say you’re making wedding prints with very stylized bride and groom images. Those images may take you a long time to initially develop. Then with each sale, it may only take you five minutes to customize the file, but there is a large upfront time investment.
Online Art Gallery
This is a time in the clients’ lives that’s really important to them, so they’ll be more particular than usual. That’s something you need to think about before you begin your business.
The success of your digital art business is going to rest, to some degree on your customer service abilities. Your Suppliers are Crucial
The quality of your print, and how the finished product is received by the customer is absolutely paramount to how the customer regards your final piece.
Contemporary Digital Artwork By Judith Barath
Because of that, many people are creating digital art, and getting the physical products printed, by print on demand companies in the US and Canada. This makes the competition huge.
I see a lot of businesses going wrong here. You need to offer products that people want and you need to have a niche that connects with people.
It’s really important that you establish a niche that has a clear message. Even digital art with a mid-century modern style might be too broad to differentiate yourself from your competitors.
E Commerce Course For Artists — Acrylic Diva
This is a point where you really need to dig deep and think about the tools and materials that you work with, what your skillset is, and what the marketplace really needs right now.
Or maybe your artwork style is totally inspired by vintage travel posters and your business is making travel posters from popular locations around the world.
Of course you’d never copy what other people are doing, but you need to do some research and see what people are looking for.
Call For Digital Art Instructors
You also want to avoid diving into a niche that no one’s doing. If no one is doing it, it could mean that people aren’t looking for it. Or it could be a clue that it’s too hard to do.
At the end of the day, what you really want is to be at the junction of what you like doing and what’s popular right now.
Now that you’ve narrowed down your product ideas and you found something people want. Next you have to figure out what makes you different from other shops in your niche.
Your Intro On How To Sell Digital Art Online In 2023
To find what makes you different, you have to add a little something special that makes your product or business stand out from the rest in the world of digital art.
If you decide to do custom wedding art and in your research you see that a lot of products out there tend to use a certain muted color palette. Then an easy way to stand out and be different is to use really bright and vibrant colors.
That part is obvious, but what’s super interesting about digital art is that there is a unique pricing formula as opposed to other handmade businesses.
How To Sell Digital Art In 2023
You’re initially creating your templates or the actual art itself. Then whether you’re selling downloads or prints you have a different pricing infrastructure than someone who, let’s say, knits a hat.
Typically the pricing structure would be based directly on how long it takes you to knit the hat, how much your materials cost, and your profit.
The tricky thing about digital art is you have some cost in terms of time and materials for each order, but you also have a lot of cost that goes into the creation of your product in advance.
The 8 Online Platforms Every Artist Should Be Using
So from that perspective, it’s run a lot more like a printables or a recurring income business. This is where pricing gets super tricky.
The one recommendation I have is that you should snoop around and look at what other people in the market are charging for a similar item that you’re offering.
Then your perfect pricing structure marries those two in a way that you can make a consistent living by selling on a weekly basis.
Digital Painting Techniques, Vol. 3 9780955153068
Once you’ve done that research, you’re going to try it out for a little bit and experiment in your own shop. You may have to do some revision after your shop has been open for a month or two.
For example, maybe you’re not selling as many products as you’d like or maybe you’re selling more of one kind, but less of another kind.
Maybe you decide, you just want to sell the larger prints because they take you the same amount of effort to do, but they make you more money.
Ways To Start Selling Digital Art Online
It’s really important that you spend time thinking about what your normal process will be as you’re developing your products. Is it something sustainable that you can do yourself or do you plan to hire artists in the future?
This is what we do with our new print on demand personalized art business. We have a team of multiple artists that help fulfill orders.
If you’re creating templates or you’re looking for artists, I highly recommend Fiverr, Upwork or Creative Market. This is a place to get some stock of digital materials that you may be using.
How To Sell Digital Art Online
The finished product that the customer receives is going to be the printed item, if that’s the path you go. So it’s really important that it’s in a quality you like and comes out the way you want. Marketing
You’re going to want to pop over to this video, to watch why I don’t recommend you putting all of your eggs in the Etsy basket.
Once you’ve put so much work into developing your business, you definitely don’t want to drop the ball on your marketing. That’s how sales happen!
Our Online Gift Shop! — Adirondack Lakes Center For The Arts
This workshop is for anyone who makes and sells a handmade or physical product, including jewelry designers, artists, paper designers, bath & body product makers and more!Acrylic, clay, or any other physical forms are typically the first things that come to mind when thinking about art materials. However, in today’s technological world, many artists prefer to work with digital technology as well. If you would like to learn how to make Digital Art, the very first step is to learn about the various approaches and tools you’ll require to get started.
An art piece created or displayed utilizing some sort of digital technology is known as digital art. Pictures made with applications on a machine or hand-drawn drawings imported into a machine and completed with a digital drawing application fall under this category. Artists have limitless creative choices while working with digital art to produce their creations. Today we will share with you how to create as well as sell those digital artworks online.
Whether you are a beginner or seasoned digital artist, the most crucial talents
0 comments
Post a Comment